Gaming Realms, London-based provider, has renewed its licensing agreement with Scientific Games (SG) as part of a deal that allows them to continue developing and delivering games under the Rainbow Riches brand. The mobile game developer previously worked with Scientific Games on the Slingo Rainbow Riches game, which has been ranked in the company's top five performers. Gaming Realms previously reinforced its deal with SG after a three-year agreement that included the distribution of Slingo Originals portfolio via OGS. More recently, gaming operator Videoslots has given a “big push” to the “established” genre by adding mobile-focused Slingo content from Gaming Realms to its online casino portfolio.
Thrilled to Extend the Partnership:
Dylan Slaney, SVP of gaming and digital at Scientific Games, commented:“Rainbow Riches is one of the most recognisable brands within the casino industry and continues to attract the interest of players worldwide. We’re more than happy to extend our licensing partnership with Gaming Realms, who have successfully evolved the brand through exciting new content that has resonated with a wide range of players. We’re looking forward to seeing yet more quality games developed by Gaming Realms that feature such an iconic character.”
Mark Segal, chief financial officer of Gaming Realms, added:“We have collaborated closely with Scientific Games over the years, successfully producing and distributing exciting games including fan-favourite, Slingo Rainbow Riches.We are thrilled to renew our license with Scientific Games for the Rainbow Riches brand, and look forward to continuing to work together to bring unique and innovative games to ever-increasing audiences globally.”
More on SG:
Scientific Games, Las Vegas-based developer and content aggregator, started operating back in 1974, and the company was known for making lottery games and then the group expanded its portfolio by creating video slots for the land-based casino market. The software provider is licensed by the United KingdomGambling Commissionand today,it is creating immersive slot machines and the titles are available in various casinos around the world and the games are supported by other providers. All the content it produces is available on all major software platforms, including mobile and desktop devices.
Source:“Gaming Realms extends Scientific Games deal”. Intergame Online. January 18, 2021.
