Betsson has announced that it has signed a licensing deal with Gaming Realms that will give them full access to this company’s unique new iGaming platform called Slingo. The new deal…
…will also allow them to push Slingo products across all of their online brands.
Chasing New Angles:
Betsson’s latest addition to their portfolio of games represents a whole new type of game developed exclusively by Gaming Realms. The new game brings an…
…innovative form of entertainment that has proven itself as quite successful in other online casinos so far.
The operator will run the full spectrum of Slingo games, which includes the Rainbow Riches, Originals, Extreme as well as XXXtreme. The company is planning to roll out this newly acquired software across their entire network. That means that…
…patrons of Betsafe, NordicBet, Europebet, and other brands will also have access to this great new form of entertainment.
Increased Exposure:
On the other hand, Gaming Realms is gaining a massive boost in exposure as Betsson has a massive presence in 12 countries across Europe. Their network of online casinos services a large number of players each day.
Representatives of both companies have offered their comments regarding this new deal.
Betsson Group’s director of product, Ciara Nic Liam, has stated the following: “We are committed to providing our customers with engaging and innovative gaming content in order to deliver the best customer experience in the industry. With an established following, Slingo games represent an ideal partner and we look forward to offering this content to our international audiences.”
Patrick Southon, Chief Executive of Gaming Realms, has also added: “The agreement will not only bring our collection of Slingo games to new audiences internationally via Betsson's multitude of brands but will also reinforce our existing presence in the UK and in particular Scandinavia, where there is a significant appetite for mobile gaming.”
Slingo will go live across Betsson’s network as soon as the deal is finalized.
About the Brands:
Slingo is an online game that features both single-player and multiplayer modes. The game itself represents a combination of standard bingo and slot games, hence the name. Developed by a New Jersey real estate developer in 1994, it didn’t take long for it to take off. Today it is one of the most popular games in the UK and can also be found in numerous countries across the world.
Betsson, on the other hand, is one of the largest online casino operators in the European sector. Based in Sweden, this company runs a number of brands as a part of its network, reaching thousands of players across…
…different European markets. With roots tracing back to 1963, it is fair to say that it has a strong tradition of delivering high-quality entertainment. Aside from standard online casino content, this company also…
…offers a number of other games such as various fantasy sports offerings and more. With that said, they are constantly trying to find innovative ways to offer their patrons a better gaming experience.
Source: “Betsson strikes Slingo licensing deal with Gaming Realms” https://www.igamingbusiness.com/news/betsson-strikes-slingo-licensing-deal-gaming-realms. iGaming Business. September 4, 2019.
