Yggdrasil Inks New Partnership Deal With ReelPlay

Ivan Stefanovic , Jul 04, 2024 11:20
Yggdrasil Inks New Partnership Deal With ReelPlay

Australian software developer ReelPlay, has become the latest company to join Yggdrasil’s YG Masters program, which helps partner studios discover their global business strategies and develop in new markets, operating with Yggdrasil’s software technology, including GATI. The development toolkit enables game developers to use a standardized technology solution to design and broadcast games worldwide. This unique model is allowing them to rapidly spread and boost revenue possibilities, at the same time as developing entirely new methods of operating. 

New Portfolio:

The Australian provider has a vast portfolio of high-quality online slot content, which will be delivered to the audience via YG Masters. The portfolio will contain the Infinity Reels series of games, a unique concept developed by ReelPlay, in online game slots where each spin gives a chance to add an extra reel and respin with a progressive multiplier. New titles will include Atlantis Megaways and Giza Infinity Reels.

Media Comments: 

Stuart McCarthy, Head of Partner Programs at Yggdrasil, said“I’m thrilled to announce that ReelPlay have signed up to extend their reach in the market by offering their fantastic games through the YG Masters programme, using our groundbreaking GATI technology. At Yggdrasil, we hold ReelPlay in high regard for their innovation, quality, and ability to deliver brilliant and engaging games. We look forward to growing this partnership over the years to come.”

David Johnson, CCO at ReelPlay, added“We’re delighted to partner with Yggdrasil. We have experienced a swift integration process via Yggdrasil’s GATI technology and anticipate a host of new Operator partnerships able to enjoy ReelPlay games combined with Yggdrasil’s well-known CRM tools.

About the Brand:

Yggdrasil first appeared in 2013, and was immediately celebrated as the next best software provider in the iGaming industry. In just a few years, the young company has established enough quality products to be able to compete with proven industry veterans. The provider is the winner of numerous prestigious awards and they are licensed in Italy, Romania, United Kingdom and Gibraltar. The team is well-known for creating online slots with fantastic graphics, rewarding gameplay, and supporting the latest technology trends to make mobile and desktop games available on all major platforms. 

Source: “Yggdrasil adds ReelPlay to rapidly growing YG Masters programme”. Yggdrasil Gaming. September 29, 2020.

Author: Ivan Stefanovic

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