Game developer Jelly has delivered the newest expansion to Yggdrasil’s GATI powered YG Masters program. The supplier enters a wave of creators to generate and broadcast the highest quality content using Yggdrasil’s technology, international network and casino industry expertise.
Fresh Partnership:
Yggdrasil’s GATI technology will be available to Jelly, which allows developers to engage a standardised development toolkit, which enables game creators and studios to create and spread the game around the globe.
This will help partners of the program to build and distribute content to reach global markets and to discover new ways to boost earnings, all this will be possible by using one interface.
Australian-based slots developer ReelPlay joined the program earlier in the week, with a firm attitude to produce the best business strategy and achieve global market goals.
Comments:
Victoria Newbolt, marketing lead at Jelly, said of the partnership: “Yggdrasil is selective about the game developers they work with, so being invited to join the YG Masters programme is a testament to the up-and-coming talent within our business.
“We are delighted to sign with Yggdrasil as we share a common vision to raising the bar in terms of quality, variety, and entertainment in mobile gaming. We look forward to a great working relationship, and to access their unique standardised GATI technology for accessing global markets.”
Stuart McCarthy, head of partner programs at Yggdrasil, added: “Our YG Masters programme powered by GATI has been a great success, with our partners’ content being received extremely well all over the world.
“The addition of Jelly, with their mobile-first content, is something we are very excited about and we are looking forward to working closely with them to help them realise their business goals.”
About the Provider:
The creators of Yggdrasil present themselves to the world like game-changers. They started operating in 2013, with the first license, they were underdogs in the industry, and they have reached a lot in a few years. Afterward, in 2014, the provider launched the iSense platform, enabling the new game releases to be fully adaptable on desktop and mobile devices. In 2015, the team developed the promo tool Boost, and later next year introduced the Brag social media tool, which enables players to celebrate significant wins with friends. The developer's team has been rewarded for their success with prestigious award Innovator of the Year for 2019, 2018 and 2017 at the International Gaming Awards.
Source: “Yggdrasil adds emerging games studio Jelly to its Global YG Masters program”. Yggdrasil Gaming. September 30, 2020.