ReelPlay and 888 Holdings Have Partnered Up with a Lucrative Content Deal

Dusan Trifunovic , Jul 04, 2024 11:20
ReelPlay and 888 Holdings Have Partnered Up with a Lucrative Content Deal

ReelPlay, a content provider and software developer responsible for some of the most popular slots, has signed a content deal with 888 Holdings. The new partnership will…

…bring exposure to their ever-growing portfolio.

In return, 888casino will be offering a fresh set of games which includes a few heavy hitters as well.

Quality Content on Safe Platforms:

The software studio responsible for slot games such as Buster Hammer Carnival and Rogue Treasure has released the content via SG Digital’s OGS platform.

Being one of the safest and most popular online casinos has helped 888 grow a loyal following of players…

…from around the world. That type of environment is exactly what ReelPlay needs. 888casino offers one of the most diverse portfolios on the market.

With a large number of in-house developed games as well as games produced by 3rd party developers, this casino’s offer contains a number of crowd favorites.

David Johnson, Chief Commercial Officer of ReelPlay, has offered a comment regarding the new deal: “We are proud to launch the first game to our partners at 888. ReelPlay commit to all our licensees to deliver games of the highest possible quality supported by all manner of campaign and marketing opportunities in the truest sense of partnership. We expect the tie-up between ReelPlay and 888 will provide for mutually exciting and profitable times.”

Guy Cohen, SVP of B2C at 888, said: “888casino continues to offer its customers the safest most entertaining experience by offering unique 888 products as well as a growing selection of engaging third-party content. We’re proud to partner with ReelPlay to bring their high-quality casino content to our players. We are really excited about building a successful business partnership with ReelPlay.”

Expansion Following a Revamp:

This news comes at the heels of 888casino doing a complete revamp of their online presence. The company has…

… decided to modernize their user interface and ensure smoother performance as well as integration across different platforms.

With the new UI, players are now able to access their favorite games in a more secureand faster way.

Cosmetic and user-oriented updates aside, this operator’s new online presence has allowed them to work on creating a positive mobile gaming experience.

About ReelPlay:

Located in Sydney, Australia, it is a software provider that creates games by gamers for gamers. Their main goal is to offer games that push the player’s experience to a new level and…

…introduce brand new features. So far, they have stuck to that policy, delivering highly popular titles that are packed with all kinds of features.

The brand takes pride in the fact that they create everything in-house. There are no elements of their products that were outsourced. Such a self-sustaining game creation process allows them…

…all of the creative freedom.

With a proven portfolio of heavy hitters, this company is constantly looking for new partners and ways to introduce new audiences to their games.

Source: “ReelPlay and 888 set for ‘exciting and profitable times’” https://www.casinobeats.com/2019/08/08/reelplay-and-888-set-for-exciting-and-profitable-times/Casino Beats. August 8, 2019.

Author: Dusan Trifunovic

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