In a major leap, Pragmatic Play, a renowned content provider in the iGaming sphere, is fortifying its foothold in Latin America. This advancement comes because of a key commercial alliance with Salsa Technology, a prominent iGaming solutions provider in the region.
Access to Extensive Portfolio Amplified
This partnership will extend the reach of Pragmatic's comprehensive games library to an increased number of players across Latin America. The deal encompasses a wide assortment of slot games, featuring the award-winning classics such as Gates of Olympus™ and Sugar Rush™, as well as recently unveiled titles like Zeus vs Hades – Gods of War™. The popular Spaceman, the company's flagship game in LatAm, is also part of the package.
Not just slots, Pragmatic's celebrated live casino vertical is also part of the aggregation. This includes popular games like Sweet Bonanza CandyLand and PowerUP Roulette, along with classic table games with inventive twists. In addition, Salsa Technology is set to profit from The developer’s virtual sports offerings, including meticulously crafted 3D simulations of sports like horse and greyhound racing, football, and motorsport.
The agreement holds a significant place for the developer in Latin America. It's a logical progression following recent partnerships with Vem Betar, Juegalo, and Land Vegas. It highlights the brand’s dedication to expanding its reach to a broader Latin American audience and persisting with its market growth.
International Presence
In other news, Pragmatic has also made inroads into the Swiss market, with their live casino portfolio going live in Switzerland through MyCasino. This adds to the company's global expansion efforts and continues to establish its presence as a key player in the iGaming industry. The company seems unstoppable in its journey, and the future of online gaming in Latin America appears brighter than ever.
Victor Arias, Vice President of Latin American Operations at Pragmatic Play, said:“We’re extremely excited to be partnering with Salsa Technology in order to bring Pragmatic Play’s content to more players in Latin America than ever before!”
Eliane Nunes, Head of Marketing & Sales at Salsa Technology, said:“Pragmatic Play is undeniably one of the most well-recognised and esteemed providers in Latin America, so it’s a no-brainer to integrate its excellent offerings into our umbrella.”
Source: “Pragmatic Play Signs Latam Partnership With Salsa Technology”. Pragmatic Play. June 27, 2023.
