Pragmatic Play Expands Footprint with Rank Group

Ivan Stefanovic , Jul 04, 2024 11:20
Pragmatic Play Expands Footprint with Rank Group

In the dynamic world of iGaming, keeping players engaged is key. Taking a monumental step in this direction, Pragmatic Play, a forerunner in the iGaming content world, has expanded its horizons. It's reintroducing its Live Casino assortment to Rank Group, fostering their already thriving partnership.

Taking Live Gaming to Another Level

The stakes couldn't be higher, with Pragmatic's entire live casino suite preparing to dazzle audiences at Grosvenor Casinos and Mecca Bingo. These aren't just any operators but stand as two pillars in the UK's gaming domain – synonymous with quality entertainment.

But what's in it for the players? A lot, actually! UK gamers can now delve deep into popular Live Casino experiences. Titles such as Sweet Bonanza CandyLand, Boom City, and Vegas Ball Bonanza are on the horizon. These aren't merely games, but immersive realms, offering features that stand on the world stage of excellence.

The European Gaming Giant

Rank Group isn't just another name in the casino industry. They dominate Europe’s vast gambling territory. This conglomerate oversees a broad spectrum of brands, notably the aforementioned giants and others like Enracha in Spain. Plus, their influence extends over a plethora of digital-first operators spanning these significant markets.

Partnership Cemented in Success

Four years is a long time in the digital age. And that's precisely how long Pragmatic Play and Rank have collaborated, achieving milestones together. With slots from Pragmatic already stealing the limelight across Rank’s platforms, this latest venture only solidifies their shared vision for a brighter gaming future. The rekindled alliance not only fortifies their existing relationship but opens doors to innovate and grow together.

In an ever-evolving iGaming landscape, collaborations like these redefine the boundaries of possibility. With two powerhouses joining forces, players and stakeholders alike can anticipate a gaming experience that's not just entertaining but transformative.

Irina Cornides, Chief Operating Officer at Pragmatic Play, said:“We’ve seen success with Rank Group for over four years, and we’re thrilled to now be bringing premium Live Casino content to complement the success of our Slots offering across their top brands.” 

Cyrus Moreno, Head of Gaming at Rank Group commented: “We’re delighted to be bringing more of Pragmatic Play’s brilliant games to our brands, after multiple years of smash-hits and successes with their Slot games!”

Source: Pragmatic Play Adds Live Casino Content To Rank Group Partnership”. Pragmatic Play. October 12, 2023.

Author: Ivan Stefanovic

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