Playson's recent content integration agreement has proved to be critical for reaching their European audience. Under the agreement, it will be supplying iGaming Group with its iGaming portfolio offering. This includes established titles such as Joker’s Coins: Hold and Win, Ultra Fortunator and Solar Queen Megaways. The MGA-licensed network that the iGaming Group offers can now bring these popular games to its customer base.
Delivering a Premium Casino Experience
With this new partnership, Playson is on the fast track to expanding its customer outreach and increasing customer satisfaction with its innovative product offerings on the continent.
Simona Lanzoni, Business Developer Manager at Playson said:“We’re delighted to have agreed on a partnership with the iGaming Group, which holds a thriving reputation for delivering first-class casino experiences for operators and players across a multitude of markets. As we look to meet our enhanced growth plans, signing deals with established casino solutions providers that hold an extensive audience reach is critical.”
Phil Pearson, COO of IGG White Labels and Head of Sales at iGaming Group said:“We’re excited for this partnership with Playson but were admittedly more excited for the Welsh attempt in the World Cup. Now that Wales is out, we have focused our full excitement levels right at Playson, whose slots are well received by all our brands.’’
Previous Steps from the Brand
The rise of Playson in the global casino market is nothing short of remarkable. In such a competitive field, the company has managed to make its mark in the iGaming industry in a very short span of time. It is especially active in Europe where they are positioning themselves as one of the leading casino operators. Its portfolio of games is something that sets it apart from the crowd as they offer both classic slots and modern online slots with 3D visuals, which makes them stand out even more. Its reliable software ensures players have access to an enjoyable and safe gaming experience which makes them a very attractive option for customers. The benefits included with playing at Playson-powered casinos ensure that more players will be attracted to their products and services, helping them establish themselves firmly within the global casino market.
Source: “PLAYSON ELEVATES EUROPEAN PRESENCE WITH iGAMING GROUP AGREEMENT” . Playson. December 13, 2022.
