Global gaming entertainment provider, Play'n GO, has triumphantly secured a Swedish B2B suppliers' license, a critical milestone in its ongoing mission to maintain and grow its extensive collection of games in the Swedish market. This achievement not only highlights the company's strong focus on compliance with local regulations but also demonstrates its unwavering commitment to delivering high-quality gaming experiences to Swedish players. As a result of this license acquisition, the developer can confidently continue providing its unparalleled gaming content to its partners and customers throughout the country, further solidifying its position as a leading gaming entertainment supplier in the region.
Ongoing European Commitment
Despite the company's worldwide growth, the renewal of this license highlights Play'n GO's unwavering commitment to the European market, particularly its home country, Sweden. The acquisition ensures that the gaming giant's exceptional catalogue of games remains accessible to Swedish players.
Among the over 300 premium titles in the supplier’s extensive portfolio are the immensely popular online slot game, Book of Dead, the 2023 blockbuster Legion Gold, and the fan-favorite Reactoonz series.
This Swedish license acquisition marks the second for the brand this year, following the recent procurement of a license in the US iGaming state of Connecticut. This rapid expansion showcases the company's ambition to continue dominating the gaming market.
Entering New Regulated Markets in 2022
Last year, Play'n GO made significant strides in entering various regulated markets, including the Canadian province of Ontario and US states such as New Jersey, Michigan, and West Virginia. This strategic growth solidifies Play'n GO's position as a top gaming entertainment supplier worldwide.
Magnus Olsson, Chief Commercial Officer for Play’n GO, said:“Sweden is Play’n GO’s home turf. We are most certainly a global company today, with both staff and customers all over the world, but we maintain our firm roots in Sweden to this day. It’s extra special for us to receive one of the first licences from the regulator Spelinspektionen. Of course, we will continue to supply the most exciting and safe casino gaming experience to Swedish players, as we have done for nearly 20 years.”
Source: “Play’n GO secures new Swedish supplier licence”. Play’nGO. March 29, 2023.