SIS Hits Significant Content Agreement with Betsson Group

SIS Hits Significant Content Agreement with Betsson Group

Sports Information Services (SIS), a multi-channel betting service leader, has signed an agreement to provide its range of 24/7 live betting channels to Betsson Group.

The company confirms its service's flexibility with Betsson brands, including, RaceBets, NordicBet and Betsafe. They are ready to receive channel versions adjusted to regulated markets.The launch provides Betsson brands with short and lucrative content throughout the day, with high bets happening every few minutes.

According to the Deal:

The channels will feature the best British and Irish horse races, as well as international horse races from , Dubai, Australia, Korea, Latin America, the United States, as well as British and Irish greyhound races.The partnership with Betsson Group, one of Europe's greatest operators, expands SIS's international presence and confirms the growing appeal of its 24/7 live broadcasting to businesses around the world.

Comments:

Paul Witten, Commercial Director at SIS, said: “Betsson Group is a well-respected name within the sports betting industry and delivering our range of 24/7 Live Betting Channels across its brands is a major move for us. This deal not only shows the quality of our offering to a major operating group, but also demonstrates our agile approach in delivering a customised service across different brands and territories. We’re looking forward to working with the team at Betsson in the months ahead.”

Alexander Haig, Managing Director for RaceBets at Betsson Group, added: “Partnering with SIS will allow us to greatly enhance our horse racing and greyhound offering to our ever-expanding customer base. SIS has a great track record for the delivery of live pictures and data, and we’re confident its 24/7 Live Betting Channels will provide bettors with an enhanced racing experience.”

About the Provider:

Betsson is an online gambling provider developed by Malta-based company BML Group. 

The company is registered in Malta and licensed by Malta Gambling Authority, including approval from the UK Gambling Commission, Northern Ireland, and Sweden. The trademark is owned by Sweden's Bettson AB, one of the world's biggest gaming companies, which has provided services for more than fifty years. All of itsproducts are available for mobile gaming which is nowadays really important fact.

Source:SIS strikes content deal with Betsson Group”. InterGame Online. October 14, 2020.

Author: Ivan Stefanovic

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