Relax Gaming and Reel Play Go Live With Content Deal Through Powered By Platform

Relax Gaming and Reel Play Go Live With Content Deal Through Powered By Platform

Relax Gaming (RG) has found another partner for its Powered By content platform. This time around, they have signed on Reel Play…

…who will start offering their entire portfolio of games through their new partner’s platform.

Reel Play’s top-performing slots are expected to bolster Powered By and offer their users a more diverse gaming experience.

New Addition to the Team:

ReelPlay, a software provider specialized in delivering high quality and engaging slots games, has become the latest addition to the Powered By content aggregation platform. Backed by a number of high performing slots in their offering, this company has been looking for new distribution partners.

RG’s Powered By offers the latitude necessary for a provider of ReelPlay’s caliber. They are set to integrate their entire portfolio into the new platform, including their recent heavy hitters such as Dragon 50,000 and Hypernova Megaways.

Both companies have offered a comment regarding the new deal:

“ReelPlay is an exciting proposition for Relax Gaming, not only providing content that is sure to be attractive to operators, but also offering a foundation of many years’ experience. Relax will undoubtedly benefit from ReelPlay’s exciting new content together with the additional partners serviced through the partnership,” said Simon Hammon, CPO at Relax.

“Growing our distribution network with flexible, scalable platform partners is a core priority for ReelPlay. This agreement with Relax more than fits the bill, giving us access to an effective and well-serviced distribution channel. I am sure our games will be a big hit with operators and players alike,” David Johnson, CCO at ReelPlay

Expanding the Reach:

This company from Sydney, Australia has signed a similar deal content deal with 888casino…

… earlier this month. They have become one of the first software providers to appear on 888’s all-new online casino website they have launched after a complete overhaul.

With a proven portfolio in place, ReelPlay’s primary goal seems to be establishing footholds in various regulated markets via trusted and flexible operators.

About Powered By Platform:

It is a fully independent content aggregation platform established by RG. Designed to offer…

…speedy and trouble-free integration, it has attracted numerous software providers as one of the best platforms of its type available. They have recognized the importance of easy and effortless scaling as well as flexibility in terms of content management, which allows their partners to have full control over their games. While it isn’t the only such system of its kind…

…it is by far one of the most proven options currentlyavailable.

RG runs another aggregation platform called Silver Bullet, which isn’t independent but rather falls under the developer’s representation.

About ReelPlay:

Formerly known as Chance Interactive, ReelPlay has entered the market under its new name in 2019. The studio has been around since 2014 when they were established. Driven by a team of talented individuals, it maintains its position as one of the more innovative studios operating on the market right now.

Ever since it changed its name, the company has been looking for new distribution networks and partners to work with.

Source: “Relax Gaming partners with ReelPlay” Relax Gaming. August 12, 2019.

Author: Dusan Trifunovic