William Hill Launching US sports betting platform

William Hill Launching US sports betting platform

West Virginia Calling

Recently, the online gambling industry is awash with news on the recently overturned sports betting law. It started with the owner of Coral Gala Group (GVC), announcing a merger with MGM Resorts in a deal worth $200m and now, London-based William Hill is trying to cash in on the US sports betting market by announcing a deal which will see West Virginia casinos delivering a sports betting platform to its customers…

William Hill will not only be venturing into West Virginia, but they have a goal of delivering their services to a further 14 states too: services which include its sports betting risk management services alongside its software to the following casinos:

  • Treasure Bay Casino (Biloxi)
  • Palace Casino (Biloxi)
  • Island View Casino Resort (Gulfport)
  • Waterview Casino (Vicksburg)
  • Hard Rock Casino Hotel & Casino Biloxi

There will be a further six land-based casinos to add to this list, but as of yet, William Hill are yet to comment on which.

A Growing Business

Speaking on the deal, William Hill US chief executive, Joe Asher added; "We have had a great start in New Jersey and our team is working hard to launch our mobile product there, as well as getting ready to go live in Mississippi, West Virginia and elsewhere, subject to regulatory approval. There is a lot happening and we are very proud of our team."

William Hill chief executive, Philip Bowcock also commented on the announcement…

“It has been an excellent start for us since PASPA was overturned. We have built on our existing business in Nevada which is number one and growing and in Delaware where we are risk manager for the entire state. We are now the early market leader in New Jersey where our mobile app will launch within weeks and we expect to be market leader in Mississippi with these eleven casino agreements. The team continue to engage in discussions that cover a further fourteen states and they are doing a tremendous job."

Author: Ava Jackuard

Latest No Deposit Casino Bonuses

New! United States

$25

No Deposit

PLAY
New! United States

$40

No Deposit

Code: LCB40 LCB40

PLAY
New! United States

25 casino spins

No Deposit

PLAY
New! United States

$25

No Deposit

PLAY
Subscribe Get the latest No Deposit Bonuses delivered weekly to your inbox!

By subscribing you are confirming that you are over the age of 18.

Subscribe