In a pivotal development that's creating waves in the gaming universe, Push Gaming - a respected and recognized trailblazer in the industry - has successfully entered into a substantial partnership with bet365. Known worldwide for its strong presence and influence, bet365 is a behemoth operator that has consistently pushed the boundaries of online gaming. By merging the strengths and capabilities of both brands, this partnership promises to redefine the standard online gaming experience, raising the bar for competitors and offering gamers a new level of engagement.
Expanding Portfolio and Flagship Games
The crux of this deal is the introduction of Push's extensive collection of slot games to bet365's platform. As part of the arrangement, the latter will showcase not just Push's wide-ranging slot portfolio but also its well-established marquee games. These include the fan-favorites like the Generous Jack, Fat Series, Big Bamboo, Razor Shark, and the ever-popular Jammin' Jars.
Strategic Advancement and Global Reach
This alliance holds prominence among several key business deals that Push has accomplished as we head into the second half of the year. In line with this new agreement, bet365 will facilitate the live availability of its partner’s content across diverse geographical markets. It signifies a significant step in Push Gaming's strategy to boost its global footprint.
This strategic partnership is a bold move for both parties involved. As Push Gaming continues to spread its wings, the operator fortifies its leading position. Together, they create a dynamic gaming world, filled with endless opportunities and exciting gameplay experiences.
Fiona Hickey, Director of New Business and Markets at Push Gaming said:“Getting a deal of this magnitude over the line is fantastic news for Push and our growth plans. It’s a brand that needs little introduction and is a sign of our current ambitions as we continue to expand where players can enjoy our titles.”
A bet365 spokesperson said:“We’re thrilled to welcome Push Gaming in to our portfolio of cutting edge gaming content partners. Push has enjoyed a remarkable rise as a studio, and the quality of its games is the main driver of that, so the partnership should be a great fit into our Games product.”
Source: “Push Gaming strikes landmark deal with bet365”. PushGaming. July 6, 2023
