Playtech, an online casino provider, has announced a partnership with Parx Interactive and Gun Lake Casino to release a gaming app called Play Gun Lake. The online casino app will run on the Playtech IMS platform and player account management system and will showcase the group's exclusive gaming content. The announcement marks the beginning of the developer’s strategic deal with Parx Interactive and additional product launches in Michigan, Pennsylvania, New Jersey, Indiana, and other countries in the United States. A series of global developments follow this deal, and the supplier also recently entered into collaborations with Spearhead Studios, Sky Vegas, ComeOn, Flutter Entertainment, and Casino Lugano.
Another Key Milestone:
Parx Casino, Pennsylvania's biggest casino, will be the first to release the Playtech IMS platform into the United States market, and will join world-class operators around the world!
Shimon Akad, Chief Operating Officer at Playtech, said:“The launch of Playtech’s iGaming partnership with Parx Casino is another key milestone in the development and delivery of our US strategy. The US is a highly sophisticated market and therefore demands a technology solution that provides a high-quality customer experience. We look forward to continuing our work with Parx Casino to deliver industry leading gambling entertainment across multiple states and products.”
Matthew Cullen, SVP iGaming and Sports at Parx Casino, added: “We are delighted to launch playgunlake.com, our new iGaming app in Michigan with Playtech and to bring the success of Parx into the Michigan iGaming market. Parx is constantly expanding its offerings to take user experience to another level, and to do so with Playtech’s industry leading content is particularly exciting.”
A Well-Known Brand:
Playtech was established in 1999. Since then, the brand has made several key changes that are now well-known across the iGaming industry. It delivers the latest versions of software for various popular casino games. Today, it is one of the largest suppliers in the world. One of its main features in games is the capability to adjust content for Asian markets as well as languages and currencies. Its software has won many awards and the company is well-recognized across the online casino gaming industry. Its library has a mix of various popular titles such as table games, including blackjack and virtual poker, as well as a mixture of video, progressive and classic online slots.
Source:“Playtech launches partnership with Parx Interactive in Michigan” . Playtech. April 28, 2021.