Pariplay, a renowned gaming technology company, has recently announced a strategic partnership with Urgent Games to significantly expand the content library of its popular Fusion aggregation platform. This collaboration is expected to bolster Pariplay's position in the gaming market while also enhancing the variety and quality of content available to its partners.
Over 100 New Games
As a result of this partnership, more than 100 high-performing games from Urgent Games will be integrated into the Fusion platform. Notable titles such as Wild Cupid, Gang of Pirates, and Goddess of Harvest are among the games that will soon be accessible to players on the platform. These additions will augment the already extensive Fusion library, which currently features over 14,000 games from more than 80 game providers.
In addition to the vast content library, Pariplay's Fusion platform also boasts an array of back-office tools aimed at improving conversion and retention rates for operators. These tools are designed to optimize player engagement and satisfaction, ensuring a premium gaming experience for all users.
Well-Respected Game Developer
Urgent Games is a well-respected game developer known for producing a diverse range of casino games, including slots, bingo, and table games. Their offerings are designed to be fully responsive on both PC and mobile devices, making them an ideal partner for the Fusion platform. The integration of Urgent's content will not only provide players with a richer gaming experience but also solidify its partner’s reputation as a leading aggregator in the industry.
Enrico Bradamante, Chief Commercial Officer at Pariplay, said:“We are always on the lookout for bright, engaging content to drive forward our Fusion® offering, and Urgent Games is a perfect match for our ambitions. Our aggregation platform has enjoyed incredible success since its launch, and by adding progressive, successful providers, we’re able to sustain it as a market-leading solution.”
Adam Petroli, Chief Executive Officer at Urgent Games said:“We’re immensely proud of our portfolio of engaging, diverse content and are extremely satisfied with this new partnership. Joining the Fusion® platform significantly expands our reach in key regulated markets, and will further drive us forward.”
Source: “Pariplay grows Fusion offering with Urgent Games agreement”. Pariplay ltd. March 23, 2023.