888's esteemed online gambling brand, Mr Green, has officially launched in Germany, extending its reach into the thriving European gaming industry.
A Wealth of Gaming Options
Leveraging the advanced 888 proprietary technology platform, Mr Green is set to deliver an exceptional gaming experience to German players. With a vast array of gambling services on offer, the platform caters to diverse gaming preferences, ensuring that every type of player finds something to enjoy.
Among the gaming options available, players will find an impressive selection of slots, ranging from classic fruit machines to cutting-edge video slots with engaging themes and exciting bonus features. In addition to slots, Mr Green also provides an extensive variety of table games, such as roulette, blackjack, poker, and baccarat. These games come in multiple variations, allowing players to choose from different rule sets and styles that suit their individual tastes and strategies.
Furthermore, the operator is dedicated to providing a user-friendly and visually appealing platform, complete with high-quality graphics and immersive sound effects. This, combined with a seamless user interface and easy navigation, ensures that players can dive into their favorite games effortlessly.
Securing a German Gaming License
The introduction of Mr Green to the German market follows 888's acquisition of an official gaming license in the country earlier this year. This marks the first time the brand will leverage 888's in-house technology within a gaming jurisdiction.
Strategic Growth and Expansion
This move is a key part of 888's strategy to boost its revenue and solidify its presence in multiple markets. Despite reporting a 3% year-on-year decrease in revenue at £1.85 billion for 2022, the company's expansion into Germany is a promising step towards future growth.
By establishing Mr Green in Germany's online gambling market, 888 aims to capitalize on the nation's appetite for digital gaming and further strengthen its position as a global gaming powerhouse.
Amit Berkovich, VP Head of Poker and Managing Director at ROW, commented:“Mr Green will be the group’s spearhead brand in the German market, alongside our 888 brands. Its launch is a great example of what focus, collaboration, and dedication can deliver. We’ve been live since late March, thanks to the existing 888 platform in Germany and the powerful collaboration of all teams across the business who have enabled a totally new set-up in record time.”
Source: “Mr Green Launches in Germany on 888’s Proprietary Technology Platform”. European Gaming. March 31, 2023.
