LeoVegas signed a deal to release its brand in New Jersey, USA. New Jersey will be the company's first business in the United States. The operator will go live with its own tech platform to provide a first-rate gaming experience. This brand will be able to host its first American players at the beginning of next year. The company is expecting that the US market will be the largest regulated gaming market in the world and it is currently strengthening its position in the United States. In New Jersey, the brand will now offer online casinos under a deal with Caesars Entertainment. LeoVegas will use its own Rhino technical platform for implementation in the US. This strategic opportunity gives the brand complete control over the product and provides a unique and competitive gaming experience for US customers.
Immense Growth Potential in American Market:
As part of the LeoVegas launch process in the US, the company's platform will be approved by the New Jersey regulatory authorities!
Gustaf Hagman, Group CEO LeoVegas, comments: “We are proud to finally be able to share our plans to establish ourselves in the USA. We think the time and partner are right to launch ‘The King of Casino’ in the USA. The American market has immense growth potential, and players are just now discovering online gaming. In the USA, too, we will focus on what we are best at offering an innovative, world-class gaming experience directly in mobile phones. Establishing ourselves with our proprietary platform is a strategic decision, and we know from other markets that having full control over our technology is a key competitive advantage.”
More on the Operator:
LeoVegas is a well-known brand, and the company won the 2019 Internet Casino of the Year award at the Global Gaming Awards. Another great asset of this brand is its top-performing mobile site, and thanks to that, the company also won the title for Mobile Operator Year in 2019. Its casino platform has over 1000 casino games including live dealer games, while the most of titles represent the slots, as the most popular online casino game. At their site players can find popular Vegas Party, Book of Ra Magic, Eastern Emeralds, Fire Joker, a record-breaking Mega Moola Wolf Hunters, and more. This company is currently licensed in the United Kingdom, Ireland, Denmark, and Malta, which also shows that they take care of security and that players on their site don't have to worry about fair play.
Source: “LEOVEGAS ANNOUNCES LAUNCH IN THE USA” May 17th, 2021.